Cognitive Anthropology . . . sample syllabus

Anth 376 / SSP 461-012.                                  Dr. John B. Gatewood
Culture and the Individual                                 10C Price Hall #40
Spring, 2009                                                  758-3814 / JBG1
                                  OUTLINE

This course is about the relation between culture and the individual. The
question to bear in mind is: How does the cultural milieu into which an
individual is born influence that person's personality development and
cognitive processes? During the semester, we shall survey the literature in
two sub-fields of anthropology -- the culture and personality school and
cognitive anthropology -- to see how anthropologists have tried to answer these
questions.

The course is divided into three parts. First, we briefly discuss what is
meant in speaking of "culture" and of "personality." This brief introductory
section is intended to deepen your grasp of basic concepts. Second, we take up
the work of the culture and personality school in anthropology. Studies of
this genre were done mostly between the 1930's and the early 1960's, although
there is a contemporary revival. Third, we move to the cross-cultural study of
cognition, or thought processes, which is an active research area involving
anthropologists, psychologists, and linguists. After an historical overview of
the major currents in cognitive anthropology, we will learn some of the
specialized data collection techniques now in vogue in the field. Following
the methodological digression, we shall focus more deeply on a few specific
topics: the Sapir-Whorf hypothesis, cultural models inherent in folk
classification systems, personal versus collective representations, and
intracultural variability.

The format of this course is mostly discussion. Some days, however, especially
during the first few weeks of the semester, I will lecture in order to
introduce topics not in the readings or to speed coverage of the culture and
personality material. Whether a given period turns out to be primarily
discussion or lecture, you are responsible for carefully reading the
assignments, sifting out their important points, and evaluating their
arguments BEFORE coming to class. Of course, I shall be helping you, but I
want you to learn to read primary literature by yourself.

                                 MATERIALS

There are two "course packets" and two paperback books required for this
course. The two books are available from the University Bookstore, whereas the
two course packets will be distributed in class (with reimbursement for
xeroxing costs to be collected). Listed in the order we will use them, the
materials are as follows:

     COURSE PACKET #1. Barnouw, Victor (1985) Culture and Personality, 4th
     Edition. Belmont, Ca.: Wadsworth Publishing. [chapters 1 through 10,
     plus references and glossary]

     D'Andrade, Roy G. (1995) The Development of Cognitive Anthropology. New
     York: Cambridge University Press.

     Weller, Susan C., and A. Kimball Romney (1988) Systematic Data
     Collection. Beverly Hills, CA: Sage Publications.

     COURSE PACKET #2. About 17 articles, book chapters, and papers by
     various authors.

                                REQUIREMENTS

Your grade in the course will be determined by a variety of assignments.
Briefly, the course requirements are as follows:

     In-class exam covering Course Packet #1 readings  200 points
     Take-home exam covering D'Andrade's book          100 points
     In-class exam covering Course Packet #2 readings  200 points
     Research paper (about 15 pages)                   200 points
     Class participation                                50 points
                                               Total = 750 points

Note that attendance is required. Also, you should read all assignments in
advance of the period for which they are assigned. In this way, our discussion
of them is more profitable.


                             SCHEDULE OF TOPICS

Part I: Psychological and Cultural Levels of Behavior

1. Jan 12 (M)    Introductory Remarks
                    Barnouw (1985), pp. 3-4 & 8-11

2. Jan 14 (W)    Personality and Culture as Phenomenal Levels
                    Barnouw (1985), pp. 4-8

3. Jan 16 (F)    Personality and Culture as Analytical Perspectives
                    Barnouw (1985), pp. 4-8

4. Jan 19 (M)    Models of "Core of Personality" and How Each Views
                 the Relation between Culture and Personality
                    Barnouw (1985), pp. 11-33

5. Jan 21 (W)    Models of "Core of Personality" (continued)
                    Barnouw (1985), pp. 11-33

Part II: Culture and Personality

6. Jan 23 (F)    History of the Notion of Social Character
                    Barnouw (1985), pp. 34-55

7. Jan 26 (M)    Configurationalist Approaches: Ruth Benedict
                    Barnouw (1985), pp. 59-75

8. Jan 28 (W)    Configurationalist Approaches: Morris Opler
                 and E. Adamson Hoebel
                    Barnouw (1985), pp. 72-73

9. Jan 30 (F)    Configurationalist Approaches: Margaret Mead
                    Barnouw (1985), pp. 94-109

10. Feb 2 (M)    Configurationalist Approaches: Gregory Bateson
                    Barnouw (1985), pp. 74-75 & 120-127

11. Feb 4 (W)    Cultural Relativism versus Human Nature: Sigmund Freud,
                 Bronislaw Malinowski, and the Universality of the Oedipus
                 Complex
                    Barnouw (1985), pp. 76-93

12. Feb 6 (F)    Basic and Modal Personality Structure: Abraham Kardiner,
                 Ralph Linton, and Cora DuBois
                    Barnouw (1985), pp. 110-120

13. Feb 9 (M)    Crisis in Culture and Personality Studies
                    Barnouw (1985), pp. 131-145

14. Feb 11 (W)   The Cross-Cultural Correlational Method
                    Barnouw (1985), pp. 153-169, & 188-202

15. Feb 13 (F)   Critique of the Cross-Cultural Correlational Method
                    Barnouw (1985), pp. 145-150

16. Feb 16 (M)   - - - - - IN-CLASS EXAM - - - - -

Part III: Culture and Cognition

17. Feb 18 (W)   Historical Background to Cognitive Anthropology
                    Barnouw (1985), pp. 170-187
                    D'Andrade (1995), Preface and Chapter 1

18. Feb 20 (F)   Toward an Analysis of Meaning
                    D'Andrade (1995), Chapter 2

19. Feb 23 (M)   The Classic Feature Model
                    D'Andrade (1995), Chapter 3

20. Feb 25 (W)   Extension of the Classic Feature Model
                    D'Andrade (1995), Chapter 4

21. Feb 27 (F)   Folk Taxonomies
                    D'Andrade (1995), Chapter 5

22. Mar 9 (M)    The Growth of Schema Theory
                    D'Andrade (1995), Chapter 6

23. Mar 11 (W)   Models and Theories
                    D'Andrade (1995), Chapter 7

24. Mar 13 (F)   Cultural Representations and Psychological Processes
                    D'Andrade (1995), Chapter 8

25. Mar 16 (M)   Cognitive Processes and Personality
                    D'Andrade (1995), Chapter 9

26. Mar 18 (W)   - - - - - TAKE-HOME EXAM DISTRIBUTED - - - - -
                 Data Collection Methods: Free Listing [and Paired Comparisons]
                    Weller & Romney (1988), pp. 9-20

27. Mar 20 (F)   Data Collection Methods: Pile-Sorts
                    Weller & Romney (1988), pp.20-31

28. Mar 23 (M)   - - - - - TAKE-HOME EXAM DUE - - - - -
                 Data Collections Methods: Triadic Comparisons
                    Weller & Romney (1988), pp. 31-37 & 49-55

29. Mar 25 (W)   Analyses and Discussion of the Class's Data Collections

     Gatewood, John B. (1999) Culture... One Step at a Time. The Behavioral
     Measurement Letter 6(2):5-10.

     Gatewood, John B. (2000) Culture... One Step at a Time (Part 2). The
     Behavioral Measurement Letter 7(1):20-24.

30. Mar 27 (F)   The Sapir-Whorf Hypothesis

     Whorf, Benjamin Lee (1956) The Relation of Habitual Thought and Behavior
     to Language. In John B. Carroll, ed., Language, Thought, and Reality:
     Selected Writings of Benjamin Lee Whorf. Pp. 134-159. Cambridge, MA:
     The M.I.T. Press. [Essay originally published in 1941.]

     Von Bertalanffy, Ludwig (1968) The Relativity of Categories. In General
     Systems Theory, Revised Edition. Pp. 222-250. New York: George Braziller.
     [Chapter originally published in 1955.]

31. Mar 30 (M)   The Sapir-Whorf Hypothesis (continued)

     Berlin, Brent and Paul Kay (1969) Basic Color Terms: Their Universality
     and Evolution. Berkeley: University of California Press.

32. Apr 1 (W)    The Sapir-Whorf Hypothesis (continued)

     Lucy, John A. and Richard A. Shweder (1979) Whorf and His Critics:
     Linguistic and Nonlinguistic Influences on Color Memory. American
     Anthropologist 81:581-615.

33. Apr 3 (F)    Systems of Folk Classification

     D'Andrade, Roy G. (1985) Character Terms and Cultural Models. In J.
     Dougherty, ed., Directions in Cognitive Anthropology. Pp. 321-343.
     Urbana: University of Illinois Press.

     Gatewood, John B. (1997) Semantic Models and Survey Research: What Do
     Respondents Respond to? Presented at the 96th Annual Meeting of the
     American Anthropological Association, Washington, D.C., Nov 19-23.

34. Apr 6 (M)    Systems of Folks Classification (continued)

     Dougherty, Janet W. D. and Charles M. Keller (1985) Taskonomy: A
     Practical Approach to Knowledge Structures. In J. Dougherty, ed.,
     Directions in Cognitive Anthropology. Pp. 161-174. Urbana: University
     of Illinois Press.

35. Apr 8 (W)    Personal versus Collective Representations

     Gatewood, John B. (1985) Actions Speak Louder Than Words. In J.
     Dougherty, ed., Directions in Cognitive Anthropology. Pp. 199-219.
     Urbana: University of Illinois Press.

36. Apr 10 (F)   Personal versus Collective Representations (continued)

     Gatewood, John B. (1983) Loose Talk: Linguistic Competence and
     Recognition Ability. American Anthropologist 85:378-387.

     Gatewood, John B. (1994) Personal Knowledge and Collective
     Representations. Presented at the 93rd Annual Meeting of the American
     Anthropological Association, Atlanta, GA., Nov 30-Dec 4.

37. Apr 13 (M)   Intra-Cultural Variability

     Boster, James S. (1985) "Requiem for the Omniscient Informant": There's
     Life in the Old Girl Yet. In J. Dougherty, ed., Directions in Cognitive
     Anthropology. Pp. 177-197. Urbana: University of Illinois Press.

38. Apr 15 (W)   Intra-Cultural Variability (continued)

     Romney, A. Kimball, Susan C. Weller, and William H. Batchelder (1986)
     Culture as Consensus: A Theory of Culture and Informant Accuracy.
     American Anthropologist 88:313-338.

39. Apr 17 (F)   Intra-Cultural Variability (continued)

     Boster, James S. and Jeffrey C. Johnson (1989) Form or Function:
     A Comparison of Expert and Novice Judgments of Similarity among Fish.
     American Anthropologist 91:866-889.

     Gatewood, John B. (1996) Ignorance, Knowledge, and Dummy Categories:
     Social and Cognitive Aspects of Expertise. Presented at the 95th Annual
     Meeting of the American Anthropological Association, San Francisco, CA.,
     Nov 19-23.

40. Apr 20 (M)   Intra-Cultural Variability (continued)

     PRESENTATION: Gatewood & Lowe's credit union studies

     Gatewood, John B. (1993) Intracultural Variability and Problem-Solving.
     Presented at the 92nd Annual Meeting of the American Anthropological
     Association, Washington, D.C., Nov 17-21.

41. Apr 22 (W)   Intra-Cultural Variability (continued)

     PRESENTATION: Gatewood & Cameron's tourism study in the Turks and
     Caicos Islands

     Garro, Linda C. (2000) Remembering What One Knows and the Construction
     of the Past: A Comparison of Cultural Consensus Theory and Cultural
     Schema Theory. Ethos 28:275-319.

42. Apr 24 (F)   Course Summary and Student Evaluations
                    D'Andrade (1995), Chapter 10


Reminder: The THIRD EXAM will be held during the time assigned us in the
"Final Exam Period." The third exam is not cumulative, but rather covers only
the readings in Course Packet #2.