Selected Resources
Management 280
Spring Semester, 2007


These resources will assist you in locating important information on your companies. This ensures that you have the best information for your SWOT analysis.
Quantitative
  1. Company Web Pages. These are excellent sources of managerial and financial information. But the companies that issue the information maintain the content on these pages.
  2. EIU ViewsWire This provides information and statistics on important economic, political and market developments and for over 200 countries and the six continents. Also there are concise analytical briefings on their implications for business.
  3. Factiva. The Company Quick Search has the financial information. This is the replacement for Dow Jones Interactive
  4. Investext. It has analyst reports covering more than 11,000 U.S. and international companies and 53 industries. These reports come from over 500 Wall Street and international brokerage firms.
  5. SEC Edgar This contains the 10K and 10Q reports from companies.
  6. Standard and Poor's NetAdvantage. This includes a variety of information. It includes industry, stock, mutual funds and company. It has the Industry Surveys.

Qualitative (Non-Journal literature)
  1. Investext. Reports from over 500 stock brokerage and investment banks' analysts.
  2. Journal Indexes. See the Journal Index section for more resources.
  3. Standard and Poor's Net Advantage. This includes a variety of information. It includes industry, stock, mutual funds and company. It has the Industry Surveys.

Journal Indexes and Full Text Electronic Journals.
Locating articles with quantitative and qualitative information on companies and industries may be found using these indexes. Some indexes have full text articles.  Its URL is http://databases.lib.lehigh.edu/finder/.  They are:
  1. ABI-Inform Dateline. Indexes resources with local and regional business news coverage of companies, business. and the economy.
  2. ABI-Inform Global.  Indexes over 1400 journals in management and business.  Coverage is from 1987 for many journals.  About 45% of the articles are available in full text.
  3. ABI-Inform Trade & Industry. Indexes resources with a trade or industry focus.
  4. Academic Index, Expanded.  Covers over 1400 journal going back to 1980.  Some articles are available in full text.
  5. Emerald Library. This resource is heavily weighted in the management area.
  6. Factiva.  Covers over 8000 publications (full text) back to early 1980's.
  7. Lexis Nexis Academic.  This database has its Business section with divisions including Industry, Company Financial and Business News.  This includes full text of journals, newspapers, and wire services relating to business world.  It also has full text legal materials such court decisions, legislation and regulations.
  8. PsycInfo. A good source for articles concerning marketing, management of the organizations, and employee issues.
  9. Research Library . Covers over 1800 journals in a variety of subject areas with some available in full text.
  10. Sociological Abstracts. This covers research in demographics, social psychology and community development.

More Resources
For more financial resources, please refer to the Selected Resources for MBA 402.

Created on 3/5/07 by W. Fincke, Business Librarian.
Office:
Rm. 343, Rauch Business Center.
Hours: Mon.-Fri. 8:00-4:30.
Phone: 83052.
Email: wjf0@lehigh.edu.
URL is http://www.lehigh.edu/library/guides/guides.html
.


Search Strategy 101 
Management 280

Research involves analyzing your topic and then searching in an electronic database, a print index, and/or the Web. Only the mechanics--how you actually do it--will differ in each case.

Before doing your search, identify the topic and what concepts it involves. Then think of terms that will retrieve the search results--that is, “hits”--for those concepts. You can then type up the search statement, run the search, and analyze the results.

Here are the steps:

1. Identify the overall topic
2. Identify and list the concept(s) for the topic
3. Identify and list the terms for each concept
4. Create the search statement
5. Identify resource(s) and run the search
6. Analyze the results.

Let's apply these steps to the following artificial example. A music school has available for rent, in off-hours, a classroom, small performance hall with stage, and individual rooms for personalized music instruction. Your task is to find area businesses that can use the music school's facilities when they are not in use.

1. Identify the topic

2. Identify and list the concept(s) for the topic

3. Identify and list the terms for each concept

Businesses
Geographical area
Sales
Bethlehem
Music lessons
Hellertown

The example in this case is simple. You can create a larger table by adding more concepts and terms as needed.

4. Create the search statement

(sales or music lessons) and (Bethlehem or Hellertown)

5. Identify resource(s) and run the search

Librarians can help you with this plus help you with the mechanics of searching.

6. Analyze the results.

After running the search, look over the results for quality and quantity. A good search often has 25 to 50 references (“hits”), that is, a manageable set. You may decide that you have too many or too few results. If so, the next section may help you.

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TOO MANY RESULTS?

If you have too many results, there are many ways to “limit” the search, that is, cut down the number of results.

1.  After doing the search on  (sales or music lessons) and (Bethlehem or Hellertown)

look over the search results. Maybe you notice the concept “youth” in a number of the records. You can restrict your search results by using the terms “youth or young”, like this:

(sales or music lessons) and (Bethlehem or Hellertown) and (youth or young)

Because you have added, using “and” , additional terms that must be present (youth or young)), every hit must now—in addition to having (sales or music lessons) and (Bethlehem or Hellertown)-- also contain the terms "youth or young". You may find that this greatly reduces the number of hits.

2. You can take out terms. For example, you can leave out "sales" and search

(music lessons) and (Bethlehem or Hellertown)

3. You can also use “limiters” that the database provides for date ranges, publication types, and languages. Some databases list the limiters in pull-down menus; for others, check the help files for the database. Still others are database specific. For instance, PsycInfo can limit searches to certain age groups; Historical Abstracts can restrict by time period (historical era instead of date of publication).

 

TOO FEW RESULTS?

You can

Questions? Please contact me at ext:83052 or email at wjf0@lehigh.edu.