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FiberMark

Advisor:
Roger Brinker, MFA
Company Mentor:
Mike Wright, Resident Manager

Team:
Troy Bienstock, SCM/ir ’05
Phillip Fusacchia, CE ’06
Alexander Gold, SCM ’05
Taylor Joss, FIN ’06
Jennifer Somer, MKT ’06
Matthew Velderman, ME ’06

RFID Tags
Faced with increased demand by the retail industry to protect merchandise from inventory misplacement, misdirection or counterfeiting, FiberMark’s customers, the label producers, are interested in developing a label that can be read at the retail location. One approach is to use RDID (radio frequency identification) tags imbedded into blue jean labels. Other approaches are also possible.

The project goal is to design a cost effective process using FiberMark's papermaking, coating and other technologies to be used by label manufacturers to produce labels that can:
• transmit a signal to be read by a hand held receiver at the retail outlet
• accept color printing with commercial presses
• withstand repeated enzymatic stone washing and high temperature drying cycles